Xochico (zo-CHEE'-ko) is a combination of two words:

Xochitl* + Company = Xochico.

*Xochitl, the Nahuatl (Aztec) word for flower. Also, the twentieth day of the Aztec calendar.

Maybe hard to remember, but once heard, not likely forgotten. Plus, we think it sounds cool. (Otherwise we wasted a lot of money on business cards.)

Xochico is a small California-based company that markets licensed and original goods to people who like unique products that you can't find just anywhere. Cool stuff, ethnic and international -- we bring a unique perspective to pop culture for those people who don't feel "represented" by traditional companies and products.

We're small but we hope to grow fast, offering new items. Check back often. You might be surprised.